If your answer is an enthusiastic “Yes!” to most if not all of the above:
Then the Month To Master Challenge is for you
The Month To Master Challenge is a one-month challenge designed to help you learn faster and better, share your expertise, and build an audience by providing you with group accountability and support as well as curriculum and templates.
It is based on two beliefs...
No matter what field you’re in, top performers surround themselves with a community of coaches, mentors, and peers. Amateurs do it alone.
In the learning context, learning with others helps you:
In the Month To Master Challenge, we bring together ambitious learners and provide a format that brings out everyone’s best.
LearnBesides helping you get new, amazing results in our life, learning gives you rare & valuable ideas to write about that aren’t cliche clickbait that adds to the noise of the internet.
WriteWriting helps you learn more deeply. This is called the Explanation Effect (proven by numerous studies.) It also helps you maximize your return on learning by helping you build an audience and get recognized for your expertise.
Here’s how Month To Master works…
One learning challenge can change your life forever
Top performers enlist coaches, mentors, conversation partners — a community of people — to grow to the next level.
Amateurs do it alone, and as a result they make little progress, or worse still stay stuck in a plateau.
Benjamin Franklin created a “mutual improvement society” called the Junto that gathered each Friday evening to learn from each other.
The Vagabonds were a group of four famous friends — Henry Ford, Thomas Edison, Harvey Firestone, and John Burroughs — who took road trips each summer: camping, climbing, and sitting around the campfire discussing their various scientific and business ventures and debating the pressing issues of the day.
Theodore Roosevelt’s Tennis Cabinet included friends and diplomats who exercised together daily and debated the issues facing the country.
Realizing the power of learning and growing with others, I asked myself two questions:
Who should I surround myself with?
What format would bring out our best?
These two questions led to a series of experiments...
Over the last two decades of experiments, the most effective formats I’ve seen for achieving ambitious goals faster are:
By bringing together like-minded people to work on the same goal towards a deadline, challenges help you tap into your hidden potential that you wouldn't otherwise use.
Just look at people who challenge themselves to train like Navy SEALs or write a book in a month.
Once you bring together like-minded people, accountability calls help you get stuff done real-time — by committing what you will do upfront, and following through right after.
After doing thousands of accountability calls and seeing what works and what doesn’t, I’ve designed a unique call format that leverages multiple psychology and behavioral science principles.
Debriefs and Feedback
A critical part of learning and progressing is using feedback loops.
At the end of every call, you are given the opportunity to get feedback from your peers in breakout groups to get feedback on what you accomplished during the session.
The Month To Master Challenge combines all of these formats into one.
This format provides you with a rare opportunity to learn more than you ever thought possible:
What also makes Month to Master special is how it helps you share what you learn, as you learn it…
Learning more doesn’t mean others will value you more.
To be valued for what you know, you need to demonstrate your expertise. And the best way to demonstrate your expertise is by sharing your notes with others online.
When you publicly share what you learn, a few magical things happen…
Sharing what you learn -- as you learn it -- can be life-changing.
By sharing what I learned about learning and mental models in articles, I got tens of millions of views in top publications like Fortune, HBR, and Inc. Magazine. It also led to over 7 figures in course revenue. And, I’m not the only one!
There's a growing movement where ambitious learners are sharing their knowledge and reaping the benefits:
Wrote a bestselling book on one of Silicon Valley’s most respected self-made billionaires and built a relationship with him.
Started her weekly email newsletter to curate and share the best self-improvement content, which now nets her a 5-figure side-income.
Shared what he learned about ancient philosophers, leading to a community of tens of thousands of paying members.
Took notes of Joe Rogan’s podcast on a Wordpress site and built a 7 figure business with podcast notes.
Anne-Laure Le Cunff
Challenged herself to write and publish 100 articles in 100 days, which led to 500,000+ views in a year.
Shared what he learned through tweets and attracted 400,000+ social media followers in 18 months.
While sharing what you learn is incredibly powerful, it’s also challenging without the right support. For example…
I know how overwhelming it can be to figure it all out.
And that's why we created Month To Master to help you overcome these challenges…
I have had a lot of awesome transformations during this month. Two of the biggest ones were: posting every day in a 340k members group, given that my previous average was 1 post per year, and then restarting my coaching practice and already getting 3 clients.
A year ago, I was in year 16 of a successful corporate career; I was a Marketing Director for a $2.2B business unit in a $16B multinational healthcare corporation. It was good, lucrative work where I made a difference, but I have always wanted to start my own business.
Because of Michael's teachings, I'm now 6 months into my own business and am working to make sure I never have to go back to a corporate job.
I feel so much more focused with my learning, especially when it comes to becoming an expert in the areas I want...
I love it! If you are interested in learning faster, Michael knows exactly how to make it happen, and will help you get there.
It should be said that all of my successes were born out of failure.
In my early 20s, I had big goals. I worked very hard. I learned a lot. I read hundreds of books, I spent thousands of conferences… and yet, I was deep in credit card debt. My entrepreneur friends were on the fast track, and I was living in a roach-infested New York City apartment.
"Damn! I've spent so much time learning. Shouldn't I be more successful? Have I wasted all of this time?
I was deeply frustrated and demotivated, and I didn't know what to do.
It wasn’t until I added accountability calls and challenges that things turned around for me.
I went from being deep in debt to having multiple social impact businesses with millions of dollars in revenue and millions of views in publications like TIME, Fortune, Entrepreneur, Forbes, and the Harvard Business Review. I also started the largest and most active learning how to learn community in the world (330,000+ people).
As a believer in the power of challenges, I’ve now led thousands of accountability calls, dozens of in-person mastermind events, and five weekend challenges. This Month To Master Challenge is the culmination of the lessons learned from these two decades of experiments.
The namesake of this challenge is inspired by Max Deutsch's personal Month To Master Challenge.
Michael Has Been Featured In:
I spent the last 16+ years in the corporate world working at agencies, big pharma and a consumer package goods company. I was lucky enough to work on some of the largest brands in the world and had the privilege of travelling all over the country.
But when COVID hit, like many people, I reevaluated how I spent my waking hours and what impact I really wanted to make in my life.
I overwhelmingly felt the need to give back.
I ended up quitting my job so I could focus on helping: helping businesses and entrepreneurs get their messages and products to the people who really need them.
As much as I love marketing, I spend a lot of time on personal development, creating personal knowledge management systems and learning how to learn.
While you get access to curriculum & community, co-learning calls with other ambitious learners, proven “fill-in-the-blank” templates, and world-class guest teachers, they are all designed around ONE singular purpose:
Learn more in a month than you would in a year, then turn your notes into assets that build your audience
Unlike most other online learning events, Month To Master is designed step-by-step to help you take massive action. Here’s a summary of what you will experience during the challenge:
The best knowledge can be 1000x more valuable, as proven by the “power law curve” in statistics. And that is why deciding what to master is the most fundamental learning how to learn skill.
In this module, you will pick your topic. Then, you will identify $1,000/hour skills i.e. the most valuable skills to learn within the topic.
Learning isn’t just about taking in information — you need a proven system to turn information into comprehension, so that you can apply and share what you learn.
In this module, you will apply research-based learning how to learn strategies and hacks, so that you can deeply remember what you learn, and have an expert-level understanding of your topic.
Most learners take detailed notes, but don’t publicly share what they learn, which means they miss out on building their reputation and audience with their knowledge.
In this module, you will learn how to share what you learn on social media to overcome impostor syndrome and break through the noise online.
Having great knowledge is not enough to get attention online, let alone to build an online following.
In this module, you will learn how the social media algorithm works, so that you can figure out which platform will give you the most followers and engagement.
One Co-Learning Call Every Weekday
With Other Ambitious Learners To Learn & Write Together
20 Calls In Total
Every weekday during the challenge, you will hop on a 90-minute group accountability call led by our team, where you learn and write at the same time. The calls are 11:00am-12:30pm EST.
In a nutshell, by the end of each call, you will not only turn your learning into assets, you will also tap into a state of unshakeable focus.
If you can’t make it for any of the calls, you can watch the call recordings instead, which you have lifetime access to.
To Help You Meet Like-Minded Peers, Share Your Content And Grow Your Following
By joining the challenge, you get access to two learning communities…
Exclusive Content Creation Tool
To 2x Your Learning And Build Your Audience Faster
Sharing your lessons learned online brings its own challenges, from feeling impostor syndrome i.e. “Is what I’ve learned good enough?”, to publishing into a void.
We collaborated with a top-tier Facebook developer to build an amazing tool. It’s as easy-to-use as Microsoft Word or Google Docs. More importantly, it’s designed to help you turn your notes into assets that build your authority, while avoiding all the pitfalls:
Proven “Fill-In-The-Blank” Templates
To Accelerate Your Topic Mastery
Having created multiple courses and taken even more over the years, one of the biggest flaws I see in most courses is a lack of clear “how-to” to help students get unstuck and build momentum in their learning. This is especially important in the context of a time-bound challenge where every day counts!
To support you hands-on, my team and I created these templates and exercises, and here’s a sneak peek of what you will get:
World-Class Guest Teachers
To Share Their Best Learning & Thought Leadership Insights With You
To help you activate your latent potential, I've brought together a "dream team" of experts who will inspire and challenge you in your Month To Master...
Homeschooled since 12 years old, Emerson has read thousands of books, and he’s been traveling and learning full time after selling his company for $35M years back.
Eric is an author, podcast host, and course creator whose work is dedicated to helping people increase their productivity, impact, freedom, and quality of life.
Eben is one of the most successful and impactful course creators ever. He’s created over $100 million in revenue from online courses he has created. Here's what Tony Robbins said about Eben: "If you own a business... he will show you how to take that business to the next level."
It's not only the golden, distilled bits of practical and actionable knowledge you share, it's the habits and attitude transformation I'm experiencing. I'm getting much more and much faster than I expected!
I built an event management company in Madagascar with multiple employees within three years. However, over the last year I hit a plateau that I haven't been able to overcome.
I was losing hope. But using Michael's course and coaching helped me see this challenge from a different light and opened my eyes up to new ways of learning, Now, I'm on my way to taking my business to the next level, and I see the light at the end of the tunnel.
It’s the best teachings I have gone through in the last 25 years… And I have studied and learned from some of the best minds over the last 50 years... people like Jim Rohn, Tony Robbins, Jay Abraham, Dan Kennedy, Brian Tracy, and so on.
Michael’s teachings have stimulated me into action like I have not been in since 1990.
Michael’s course was transformative for me...Both the welcoming environment that Michael created and the openness of the others who participated really made this a life-changing event. It was amazing!
After 20 years of being an entrepreneur, I’ve learned that the #1 thing a business can do is build trust with customers!
We’ve all bought products that promise the moon but don’t deliver. I want to take all the risk away, and make this truly a “no-brainer” for you.
If you attend the live calls and do your homework, but aren’t satisfied with the results you got after 30 days, just show me your completed homework so that I know that you went through the challenge, and I will happily give you all your money back. You also get to keep the materials, as my way to thank you for participating in the challenge.
Will you stay stuck on the same spot — doing the same routines, meeting the same people, having the same opportunities?
Or will you have gone to the next level — after becoming an expert in a rare and valuable topic, building relationships with other ambitious learners, and ultimately unlocking opportunities that you never had before?
The reason why I'm sharing all these is, your future is determined by the decisions you make now. Each decision leads you down a completely different path. What decision will you make today?